GoHealth Inc (a leading health insurance marketplace and Medicare-focused digital health company) and Good Rx (a healthcare company that provides free drug coupons for discounts on medications) announced an exclusive agreement to bring GoHealth's Medicare enrollment program directly to GoodRx users on the GoodRx platform. Sounds great, right? Perhaps....... From reading the announcement, it sounds like a win win situation for Medicare beneficiaries. But is it????
Information You Provide to GoodRx may include:
- Name, date of birth, and demographic information (e.g., age, gender, etc.)
- Home, work, billing, and/or shipping addresses
- Email address
- Home and/or mobile phone number
- Health, prescription, pharmacy, and related information
- Messages from you
- Credit card information
- Insurance information
- Driver’s license or other government identification number
The GoodRx site states:
When do we share information that can identify you with a third party?
Like many companies, GoodRx uses personal information in order to provide services to you, to run our business (including for the purposes of internal business operations and analytics, to provide, change, market or optimize our services and products), and to communicate and market to you. In some instances, we may use third parties to help assist us in the above.
Here are some examples where we may share information with third parties:
· To market and advertise to you
· To send you a discount card, coupons, manufacturer copay cards (in cases where you provide us with your information to determine your eligibility for such copay card and you meet the eligibility criteria for such copay card) and/or communications (such as information about your account and marketing)
· To process your credit card information (in cases where you provide us with your credit card information) and track payments
· To supplement our data
· To fulfill, deliver, develop and enhance services and products
· To store data
· To analyze data
· To address or handle patient advocacy support requests
As consumers and seniors, it is up to us to know what we are agreeing to when we check that little box. This program may benefit many individuals, however, make sure you know what you are agreeing to.
When exploring Medicare options, and/or seeking assistance with your options, you can contact senior centers, office of the aging or a licensed insurance broker like Century Benefits Group.
Century Benefits Group can be an important resource available to you and we do not share your information for marketing purposes.